Some people naturally go the extra mile, whether it’s dressing with a little more flair, putting extra care into their work, or showing love in thoughtful ways. It’s that added effort that turns ordinary things into something more special, more extra.
What used to be seen as “too much” has now become a compliment, because being “extra” simply means giving a little more of yourself in everything you do.
When it comes to desserts Filipinos love to share on social media, from eye-catching designs to rich taste and flavor, going extra is basically a must. So this year, Red Ribbon is going extra with the New and Improved Ube Bloom. Made with real ube halaya and now packed with 30% more ube, it delivers a richer, fuller flavor in every slice.

In Full Bloom
By aligning taste, presentation, and value, Red Ribbon redefines the ube cake—authentic, beautifully made, and affordable. Ube Bloom brings elevated design and richer ube flavor to more Filipino families. This beloved flavor takes center stage, bringing its signature sweetness and charm to any occasion, especially for moments as special as Mother’s Day.
And just like a cake that goes the extra mile in flavor, it reminds us of the people who always go the extra mile for us—our mothers and mother figures, whose love makes our homes warmer and our lives brighter.
Show how much you care with an ube cake that goes beyond expectations, a cake that offers authentic flavor, extra ube, and a slice of extra love.
Price starts at Php 250 (Petite size), so visit the nearest Red Ribbon store or order online to try the NEW and IMPROVED Ube Bloom Cake today!